Pulse: Real-Time Engagement Metrics

Pulse is AI4Love's real-time engagement metrics dashboard. As a relationship intelligence layer that connects to your existing tools, it aggregates data from donations, volunteer activity, events, and engagements into a single view, giving you a clear picture of supporter activity across your entire organization.

Unified Participation Model

Every supporter interaction—whether a donation, volunteer shift, event attendance, or engagement touchpoint—flows into a single Participation table. This eliminates data silos and gives you a complete picture:

• 12-Month Trend Charts - Visualize participation, revenue, and volunteer hours over time
• Event Attendance Tracking - Drill down into individual events with attendance and engagement metrics
• Social Trends - Track community engagement across platforms
• AI-Generated Summaries - Narrative overviews of what's happening across your supporter base, surfacing recommendations for your team to act on

23 Integration Sources

AI4Love is not a system of record — it's an intelligence layer that connects to the tools you already use. Pulse draws data from a comprehensive ecosystem of connected platforms via OAuth:

• Donor Management - Blackbaud RE NXT, DonorPerfect, Bloomerang, Virtuous, Classy, EveryAction, Neon CRM, GivingData
• CRM & Engagement - Salesforce, HubSpot, NationBuilder, Wild Apricot, Foundant GLM
• Email Marketing - Mailchimp
• Events & Volunteers - Eventbrite, Galaxy Digital, Better Impact
• Finance & Payments - Stripe, PayPal, QuickBooks, Xero, Fluxx
• Data Enrichment - Environics Analytics (demographic/psychographic profiling)

Drill-Down Capabilities

Click into any data point to explore the underlying records:

• Event Detail Views - See attendance, donations, and engagement for specific events
• Supporter Profiles - View individual participation history across all touchpoints
• Time-Based Analysis - Compare performance across months, quarters, and years
• Source Tracking - Understand which channels and sources drive the most engagement

How It Works

Data flows automatically from your connected platforms into the Participation model:

• Engagements and Volunteers sync via Airtable automations
• Donor records sync via a nightly bridge process
• Each participation record is scored using a formula based on recency, amount, hours, and engagement depth
• The Pulse dashboard queries this unified stream to generate real-time visualizations and summaries — surfacing what matters so your team can decide what to do next